for the study. A combination of qualitative and quantitative techniques was explored when collecting and analyzing data in the practical field study. Data was analyzed using descriptive and inferential statistics and presented using tables, scatter plots & bar graphs. Knowledge so produced is expected supplement existing literature and contribute towards informing and guiding on management of transboundary resources to ensure sustainable development.
Sustainable tourism development in the Serengeti-Mara region seemingly depends largely on the wildebeest migration phenomenon. This is particularly due to its appeal to the tourist and its classification as one of the new wonders of the world by UNESCO. The phenomenon has over the years been used as a flagship/marketing tool to project the ecosystem as a leading tourism destination.