global-journal-of-management-and-business-research-b-economic-commerce Global Journal of Management and Business Research - B: Economic & Commerce 0975-5853 2249-4588 Global Journals Publishing Group Incorporated 83846 The Effect of Entrepreneurial Orientation on Entrepreneurial Intention Factors Influencing Entrepreneurial Orientation FaragMohamed ZaidMohamed Abo FaridDr. Shymaa RaghebMohamed A. El-GharbawyProf. Dr. Alaa EGYPT, Alexandria University 01 05 2025 25 B1 11 32

Objective: This study aims to investigate the influence of entrepreneurial orientation (innovativeness, pro-activeness, and risk-taking) on entrepreneurial intention through the mediating variables of family business involvement, personal attitudes, social norms, and perceived behavioral control. Design/methodology/approach: Primary data were collected using questionnaires. This study analyzed 445 valid responses from Egyptian enterprises. The hypotheses were analyzed through correlation and structural equation modeling. Findings: The results of the analysis fully support the relationship between entrepreneurial orientation and personal attitude, family business involvement and entrepreneurial intention, personal attitude and entrepreneurial intention, and social norms and entrepreneurial intention. In addition, the results partially support the relationship between entrepreneurial orientation, family business involvement, social norms, perceived behavioral control, and between entrepreneurial orientation and intention.

 Keywords: entrepreneurial orientation entrepreneurial intention family business involvement Full Text

Abstract- Objective: This study aims to investigate the influence of entrepreneurial orientation (innovativeness, pro-activeness, and risk-taking) on entrepreneurial intention through the mediating variables of family business involvement, personal attitudes, social norms, and perceived behavioral control. Design/methodology/approach: Primary data were collected using questionnaires. This study analyzed 445 valid responses from Egyptian enterprises. The hypotheses were analyzed through correlation and structural equation modeling. Findings: The results of the analysis fully support the relationship between entrepreneurial orientation and personal attitude, family business involvement and entrepreneurial intention, personal attitude and entrepreneurial intention, and social norms and entrepreneurial intention. In addition, the results partially support the relationship between entrepreneurial orientation, family business involvement, social norms, perceived behavioral control, and between entrepreneurial orientation and intention. However, the analysis did not support the relationship between perceived behavioral control and entrepreneurial intention.