A Primer on Franchising in the United States: A Vehicle for Economic Mobility? Part I: Franchising Basics

Richard J. Hunter; Hctor R. Lozada

A Primer on Franchising in the United States: A Vehicle for Economic Mobility? Part I: Franchising Basics

Richard J. Hunter * §

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Hctor R. Lozada

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§ Stillman School of Business/Seton Hall University

A Primer on Franchising in the United States: A Vehicle for Economic Mobility? Part I: Franchising Basics

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Abstract

Part I of this two-part study introduces the concept of franchising, outlines its unique elements, delineates the categories or types of franchises and lines of businesses involved in franchising, describes the benefits of franchising in the U.S. economy, provides a guide to the various types of fees associated with the franchise relationship, and discusses the issues surrounding performance measurement and master franchising. In Part II, the authors will discuss the important legal aspects of franchising centering on the franchise contract, important Federal Trade Commission required disclosures associated with the Franchise Disclosure Document (FDD), and aspects of antitrust law applicable to the franchise relationship.

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

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How to Cite This Article

Richard J. Hunter, Hctor R. Lozada. 1970. "A Primer on Franchising in the United States: A Vehicle for Economic Mobility? Part I: Franchising Basics". Global Journal of Management and Business Research - B: Economic & Commerce GJMBR-B Volume 13 (GJMBR Volume 13 Issue B4).

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GJMBR Volume 13 Issue B4

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords

“business format franchise”Benchmarking distributorship franchise fees franchising master franchise quality control

Classification

GJMBR-B Classification JEL Code: J60

O10

Submission ReceivedDecember 7, 2012
Peer Review Double Blind
Handling Editor
Accepted January 3, 2013
Published January 15, 2013

Version of record

v1.2

Language

English

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Article Matrices

Total Score: 180

Country: United States

Subject: Global Journal of Management and Business Research

Authors: Richard J. Hunter, Jr., Hctor R. Lozada (PhD/Dr. count: 0)

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