Car Sharing Service Innovation: A New Concept for the Inclusion of Wheelchair Users
Taking the huge role of services in the world economy today, the growing number of people with disabilities in the world, and the lack of transport solutions for their social inclusion, this paper presents the service development process of a conceptual Assistive Technology solution for wheelchair users. The method adopted in this research was a reference model for the systematic New Service Development, composed of macro phases, phases, activities and tasks. This paper presents the main results of the conceptual design phase, where the main innovations occur, what characterizes the value creation of the service, and that is the reason why it was chosen as a scope delimitation of this paper.
