Factors Affecting Green Marketing in Bangladesh

Article ID

3WXW2

Factors Affecting Green Marketing in Bangladesh

Shah Johir Rayhan
Shah Johir Rayhan
Abdullah Ishak Khan
Abdullah Ishak Khan
Mohammad Tanjimul Islam
Mohammad Tanjimul Islam
DOI

Abstract

Green marketing is a new concept not only in Bangladesh but also in the whole world. Normally, it can be said that green marketing is the marketing activities operated by considering the environmental aspects. As society is going to be civilized day by day it is decaying itself by wasting its most valuable environment. Along with the others, marketing sector has also responsibility to preserve the natural resources of the world. Green marketing is the ethical marketing considering the environment which is controlled in the same way the ordinary marketing does. By implementing this new range of ideas Bangladesh as a nation is undergoing an economical reform in recent time.

Factors Affecting Green Marketing in Bangladesh

Green marketing is a new concept not only in Bangladesh but also in the whole world. Normally, it can be said that green marketing is the marketing activities operated by considering the environmental aspects. As society is going to be civilized day by day it is decaying itself by wasting its most valuable environment. Along with the others, marketing sector has also responsibility to preserve the natural resources of the world. Green marketing is the ethical marketing considering the environment which is controlled in the same way the ordinary marketing does. By implementing this new range of ideas Bangladesh as a nation is undergoing an economical reform in recent time.

Shah Johir Rayhan
Shah Johir Rayhan
Abdullah Ishak Khan
Abdullah Ishak Khan
Mohammad Tanjimul Islam
Mohammad Tanjimul Islam

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tanjim tanim. 2014. “. Global Journal of Management and Business Research – E: Marketing GJMBR-E Volume 14 (GJMBR Volume 14 Issue E1): .

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Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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GJMBR Volume 14 Issue E1
Pg. 45- 49
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Factors Affecting Green Marketing in Bangladesh

Shah Johir Rayhan
Shah Johir Rayhan
Abdullah Ishak Khan
Abdullah Ishak Khan
Mohammad Tanjimul Islam
Mohammad Tanjimul Islam

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