Article Fingerprint
ReserarchID
LP856
Daniela De Castro Melo. 2014. \u201cDefining Demand Management\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 14 (GJMBR Volume 14 Issue E5).
Crossref Journal DOI 10.17406/GJMBR
Print ISSN 0975-5853
e-ISSN 2249-4588
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Total Score: 101
Country: Brazil
Subject: Global Journal of Management and Business Research - E: Marketing
Authors: Daniela De Castro Melo; Rosane Lucia Chicarelli Alcantara (PhD/Dr. count: 0)
View Count (all-time): 142
Total Views (Real + Logic): 4368
Total Downloads (simulated): 2281
Publish Date: 2014 10, Wed
Monthly Totals (Real + Logic):
This study aims to comprehensively analyse the complex interplay between
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