Reactions to a Price Increase: What Makes it Seem Fair

Reactions to a Price Increase: What Makes it Seem Fair

Marcos G. Avila

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Sarah Maxwell

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Veronica F. Mayer

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Hans H. Stamer

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Herman Diller

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Fordham University

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Anonymous (2011). Em meio ao caos, produtos somem das lojas e preços disparam na Região Serrana do Rio.
(2012). Unknown Title.
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Morton Deutsch (1985). Distributive Justice: A Social-Psychological Perspective.
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Daniel Kahneman,Jack Knetsch,Richard Thaler (1986). Fairness as a Constraint on Profit Seeking:.
Sarah Maxwell (1995). What Makes a Price Increase Seem `Fair'?.
Sarah Maxwell (2002). Rule-based price fairness and its effect on willingness to purchase.
Sarah Maxwell (2008). The Price Is Wrong: Understanding What Makes a Price Seem Fair and the True Cost of Unfair Pricing.
Veronica Mayer,Marcos Avila (2004). A Qualitative Investigation about Community Standards of Fairness in the Brazilian Market: Inferences, Emotions and Culture.
Veronica Mayer,Marcos Avila (2011). Perceptions of Unfairness in Price Increase: An Experimental Study.
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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

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No ethics committee approval was required for this article type.

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How to Cite This Article

Marcos G. Avila. 1969. \u201cReactions to a Price Increase: What Makes it Seem Fair\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 13 (GJMBR Volume 13 Issue E9).

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GJMBR Volume 13 Issue E9

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords

Consumers culture paper type research paper fairness prices

Submission ReceivedDecember 6, 2012
Peer Review Double Blind
Handling Editor
Accepted January 2, 2013
Published January 15, 2013

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Article Matrices

Total Score: 105

Country: Brazil

Subject: Global Journal of Management and Business Research - E: Marketing

Authors: Sarah Maxwell, Veronica F. Mayer, Hans H. Stamer, Herman Diller, Marcos G. Avila (PhD/Dr. count: 0)

View Count (all-time): 168

Total Views (Real + Logic): 21181

Total Downloads (simulated): 10866

Publish Date: 1969 12, Wed

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Total Views: 21181

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