Research & Development as a Strategy for Survival in Mexican Companies

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W9ZZM

Research & Development as a Strategy for Survival in Mexican Companies

Jose G. Vargas-hernandez
Jose G. Vargas-hernandez University Center for economic and managerial Sciences, University of Guadalajara
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Abstract

The aim of this paper is to analyze the processes of adaptation and survival of companies in Mexico to compete in increasingly demanding markets, that create uncertainty them. In this context, some companies have decided to develop adaptation strategies through research and development (R & D). This study, being exploratory, provides empirical evidence on what factors (internal and external) leading the entrepreneurs to assess the implementation of R & D in their companies.

Research & Development as a Strategy for Survival in Mexican Companies

The aim of this paper is to analyze the processes of adaptation and survival of companies in Mexico to compete in increasingly demanding markets, that create uncertainty them. In this context, some companies have decided to develop adaptation strategies through research and development (R & D). This study, being exploratory, provides empirical evidence on what factors (internal and external) leading the entrepreneurs to assess the implementation of R & D in their companies.

Jose G. Vargas-hernandez
Jose G. Vargas-hernandez University Center for economic and managerial Sciences, University of Guadalajara

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Jose G. Vargas-Hernandez. 2014. “. Global Journal of Management and Business Research – B: Economic & Commerce GJMBR-B Volume 13 (GJMBR Volume 13 Issue B7): .

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Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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Research & Development as a Strategy for Survival in Mexican Companies

Jose G. Vargas-hernandez
Jose G. Vargas-hernandez University Center for economic and managerial Sciences, University of Guadalajara

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