Gita Farmani

Research

Comparative Analysis of Effective Advertisement in Some Higher Universal Companies

Article January 1, 1970

In this paper the importance of advertising products and services are discussed. It is shown that advertisement is a big tool in modern business especial in some higher universal companies.

Human Resource Management and Organization Development in Knowledge-Based Era

Article January 1, 1970

This article underlined on the recognition of the organization development. Regarding being on the threshold of knowledge and wisdom era, the article also shed light on concepts like learning organization and the issue of organization development in knowledge-based era and reviews its perquisites and some effecting elements in modern era.