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Gender stereotyping always has and still exists in our society. However, this issue is getting conspicuously serious as gender stereotyping has now reached the young masses, who are much more accustomed to the easy, seemingly effortless influence of the mass media. In this study, the researchers have collectively delved into gender roles in animated movies, specifically. The objective of this research is to comprehend how gender perspectives and gender favouritism influence a particular film’s image of the world and the way narratives are being organized to emphasize the impact of male characters in movies, conducted through the research method of content analysis. The results point to the glaringly obvious scarcity of female characters as compared to male characters. As such, it is safe to assume that the presence of gender equality borders from slim to absolutely none. Should this problem persist, there is a plausible, almost certain chance that youngsters these days will undoubtedly have a skewed viewpoint on gender roles and hence, will only push the effect of gender stereotyping deeper while simultaneously leaving a dent on the hard, dim fight for gender equality.
Dr. EDWIN MICHAEL. 1970. \u201cA Comparative Study of Gender Roles in Animated Movies\u201d. Global Journal of Human-Social Science - A: Arts & Humanities GJHSS-A Volume 12 (GJHSS Volume 12 Issue A5): .
Crossref Journal DOI 10.17406/GJHSS
Print ISSN 0975-587X
e-ISSN 2249-460X
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Total Score: 113
Country: Malaysia
Subject: Global Journal of Human-Social Science - A: Arts & Humanities
Authors: Dr. EDWIN MICHAEL,Afi Roshezry Abu Bakar, Ira Meilita Ibrahim, Geetha Veerappan, Norazleen Mohamad Noor, Lim Ean Heng, Taufik A. Latif, Ng Kar Yann (PhD/Dr. count: 1)
View Count (all-time): 155
Total Views (Real + Logic): 21402
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Publish Date: 1970 01, Thu
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Inclusion has become a priority on the global educational agenda,
Gender stereotyping always has and still exists in our society. However, this issue is getting conspicuously serious as gender stereotyping has now reached the young masses, who are much more accustomed to the easy, seemingly effortless influence of the mass media. In this study, the researchers have collectively delved into gender roles in animated movies, specifically. The objective of this research is to comprehend how gender perspectives and gender favouritism influence a particular film’s image of the world and the way narratives are being organized to emphasize the impact of male characters in movies, conducted through the research method of content analysis. The results point to the glaringly obvious scarcity of female characters as compared to male characters. As such, it is safe to assume that the presence of gender equality borders from slim to absolutely none. Should this problem persist, there is a plausible, almost certain chance that youngsters these days will undoubtedly have a skewed viewpoint on gender roles and hence, will only push the effect of gender stereotyping deeper while simultaneously leaving a dent on the hard, dim fight for gender equality.
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