A Test if Five-Factor Model on Different Roles

1
Putu Budhi Parthawa
Putu Budhi Parthawa
2
Rachmat Kriyantono
Rachmat Kriyantono
3
Darsono Wisadirana
Darsono Wisadirana
1 Brawijaya University

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Research attempts to explore the information about the role of Public Relations (PR) played by governmental and private practitioners it based on five factors suggested by Moss and De Santo. Research uses quantitative approach and examines 300 PR practitioners of government and private who are arranged within the association of Indonesian Public Relations (BPP PERHUMAS). Data collection method is survey. T-test is conducted to compare of Public Relations role between government and private. Result of data analysis shows a significant difference between both on several factors such as Issues Management Expert, Troubleshooting/Problem Solver and Communication Technician. Not quite significant difference is found in some factors such as monitoring and evaluation, and also key policy and strategy advisor.

16 Cites in Articles

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

Putu Budhi Parthawa. 2015. \u201cA Test if Five-Factor Model on Different Roles\u201d. Global Journal of Human-Social Science - C: Sociology & Culture GJHSS-C Volume 15 (GJHSS Volume 15 Issue C4): .

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Issue Cover
GJHSS Volume 15 Issue C4
Pg. 17- 22
Journal Specifications

Crossref Journal DOI 10.17406/GJHSS

Print ISSN 0975-587X

e-ISSN 2249-460X

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GJHSS-C Classification: FOR Code: 160899
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v1.2

Issue date

June 13, 2015

Language

English

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Research attempts to explore the information about the role of Public Relations (PR) played by governmental and private practitioners it based on five factors suggested by Moss and De Santo. Research uses quantitative approach and examines 300 PR practitioners of government and private who are arranged within the association of Indonesian Public Relations (BPP PERHUMAS). Data collection method is survey. T-test is conducted to compare of Public Relations role between government and private. Result of data analysis shows a significant difference between both on several factors such as Issues Management Expert, Troubleshooting/Problem Solver and Communication Technician. Not quite significant difference is found in some factors such as monitoring and evaluation, and also key policy and strategy advisor.

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A Test if Five-Factor Model on Different Roles

Putu Budhi Parthawa
Putu Budhi Parthawa Brawijaya University
Rachmat Kriyantono
Rachmat Kriyantono
Darsono Wisadirana
Darsono Wisadirana

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