Analysis on Yunnan Province Becoming a Health and Leisure Tourism Center in South Asia and Southeast Asia

§ Beijing Normal University Beijing Normal University

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Analysis on Yunnan Province Becoming a Health and Leisure Tourism Center in South Asia and  Southeast Asia

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Abstract

Yunnan province is in the southwest of China. It is a major tourist province with excellent climate conditions, diverse ecological, biological resources and rich ethnic cultural resources. However, in recent years, the development speed of tourism in Yunnan Province has slowed down, and it has gradually lost the advantages over the other western provinces, even falling behind them. The reason is that the tourism products in Yunnan are aging, and the lack of innovation and development is the main factor. How to create competitive tourism products at home and abroad, it is not enough to rely on the tourism industry individually. Health is the eternal theme of human beings and an important indicator of social progress. The Yunnan Provincial People’s Government has proposed to build a world-class “green energy, green food, healthy living destination”. Yunnan Provincial try to use of Yunnan’s multiple advantages in developing a large health industry with location, climate, environment, resources, culture and tourism.

References

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Song Xiaoyu, Deng Zhiwei, Zhang Zihao. 2020. "Analysis on Yunnan Province Becoming a Health and Leisure Tourism Center in South Asia and Southeast Asia". Global Journal of Management and Business Research - F: Real estate, Event, Tourism Management & Transporting GJMBR-F Volume 20 (GJMBR Volume 20 Issue F2).

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords
Classification
GJMBR-F Classification JEL Code: L83
Version of record

v1.2

Issue date
May 25, 2020

Language
English
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Analysis on Yunnan Province Becoming a Health and Leisure Tourism Center in South Asia and Southeast Asia

Song Xiaoyu
Song Xiaoyu Beijing Normal University
Deng Zhiwei
Deng Zhiwei
Zhang Zihao
Zhang Zihao