Beyond Screens: Crafting Effective Digital Transformation Strategies for Optimal Customer Satisfaction

1
Ameer Rajeh Jawad
Ameer Rajeh Jawad
2
Baqer Khudair
Baqer Khudair
3
V. Kanimozhi
V. Kanimozhi
4
Olufunke Meadows
Olufunke Meadows

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GJMBR Volume 24 Issue A3

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This theoretical investigation delves into the domain of digital transformation strategies, surpassing traditional screen-centric approaches. Entitled “Transcending Screens: Formulating Digital Transformation Strategies for Enhanced Customer Satisfaction,” the research explores the dynamic landscape of technology integration to elevate customer experiences. By questioning the prevalent screen-focused paradigm, this study explores alternative pathways for digital transformation, advocating for a holistic approach that extends beyond conventional interfaces. The research posits that achieving optimal customer satisfaction in the digital age requires a comprehensive reassessment of strategies, embracing innovative methods that surpass the confines of screens. The development of theoretical frameworks aims to clarify how organizations can harness emerging technologies like augmented reality, virtual assistants, and immersive experiences to cultivate more profound connections with customers.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

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Not applicable for this article.

Ameer Rajeh Jawad. 2026. \u201cBeyond Screens: Crafting Effective Digital Transformation Strategies for Optimal Customer Satisfaction\u201d. Global Journal of Management and Business Research - A: Administration & Management GJMBR-A Volume 24 (GJMBR Volume 24 Issue A3): .

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Enhance business with research-driven digital transformation strategies from Global Journals.
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GJMBR Volume 24 Issue A3
Pg. 25- 47
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Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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May 1, 2024

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English

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This theoretical investigation delves into the domain of digital transformation strategies, surpassing traditional screen-centric approaches. Entitled “Transcending Screens: Formulating Digital Transformation Strategies for Enhanced Customer Satisfaction,” the research explores the dynamic landscape of technology integration to elevate customer experiences. By questioning the prevalent screen-focused paradigm, this study explores alternative pathways for digital transformation, advocating for a holistic approach that extends beyond conventional interfaces. The research posits that achieving optimal customer satisfaction in the digital age requires a comprehensive reassessment of strategies, embracing innovative methods that surpass the confines of screens. The development of theoretical frameworks aims to clarify how organizations can harness emerging technologies like augmented reality, virtual assistants, and immersive experiences to cultivate more profound connections with customers.

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Beyond Screens: Crafting Effective Digital Transformation Strategies for Optimal Customer Satisfaction

Ameer Rajeh Jawad
Ameer Rajeh Jawad
Baqer Khudair
Baqer Khudair
V. Kanimozhi
V. Kanimozhi
Olufunke Meadows
Olufunke Meadows

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