Comparison of Customers Perception of Quality, Degree of Satisfaction and Behavioral Intentions in Retail Outlets

1
Dr. Ajmer Singh
Dr. Ajmer Singh
1 Chaudhary Ranbir Singh University

Send Message

To: Author

GJMBR Volume 15 Issue E3

Article Fingerprint

ReserarchID

VS7MR

Comparison of Customers Perception of Quality, Degree of Satisfaction and Behavioral Intentions in Retail Outlets Banner
  • English
  • Afrikaans
  • Albanian
  • Amharic
  • Arabic
  • Armenian
  • Azerbaijani
  • Basque
  • Belarusian
  • Bengali
  • Bosnian
  • Bulgarian
  • Catalan
  • Cebuano
  • Chichewa
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Corsican
  • Croatian
  • Czech
  • Danish
  • Dutch
  • Esperanto
  • Estonian
  • Filipino
  • Finnish
  • French
  • Frisian
  • Galician
  • Georgian
  • German
  • Greek
  • Gujarati
  • Haitian Creole
  • Hausa
  • Hawaiian
  • Hebrew
  • Hindi
  • Hmong
  • Hungarian
  • Icelandic
  • Igbo
  • Indonesian
  • Irish
  • Italian
  • Japanese
  • Javanese
  • Kannada
  • Kazakh
  • Khmer
  • Korean
  • Kurdish (Kurmanji)
  • Kyrgyz
  • Lao
  • Latin
  • Latvian
  • Lithuanian
  • Luxembourgish
  • Macedonian
  • Malagasy
  • Malay
  • Malayalam
  • Maltese
  • Maori
  • Marathi
  • Mongolian
  • Myanmar (Burmese)
  • Nepali
  • Norwegian
  • Pashto
  • Persian
  • Polish
  • Portuguese
  • Punjabi
  • Romanian
  • Russian
  • Samoan
  • Scots Gaelic
  • Serbian
  • Sesotho
  • Shona
  • Sindhi
  • Sinhala
  • Slovak
  • Slovenian
  • Somali
  • Spanish
  • Sundanese
  • Swahili
  • Swedish
  • Tajik
  • Tamil
  • Telugu
  • Thai
  • Turkish
  • Ukrainian
  • Urdu
  • Uzbek
  • Vietnamese
  • Welsh
  • Xhosa
  • Yiddish
  • Yoruba
  • Zulu

This study is conducted to compare the level of perceived service quality, customer satisfaction and behavioral aspects across the various stores in India. Researcher selected seven stores from various organized stores. The selection of the stores is done on the basis of judgemental basis. The seven stores are in the analysis of various outlets like Reliance Fresh, Big Bazaar, Spencer’s, Vishal Mega Mart, Shoppers stop, Westside and Ebony. The customers are chosen on systematic random selection basis. In the analysis of various outlets it is found that 85 respondents from Reliance Fresh, 91 from Big Bazaar, 77 from Spencer’s, 86 from Vishal Mega Mart, 76 from Shoppers stop, 57 from Westside and 68 from Ebony. In this study a sample size of 600 customers is chosen and from which 540 completely filled in questionnaires are received. This gives a response rate of 90%. The statistical analysis was done through descriptive statistics and one way ANOVA.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

Dr. Ajmer Singh. 2015. \u201cComparison of Customers Perception of Quality, Degree of Satisfaction and Behavioral Intentions in Retail Outlets\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 15 (GJMBR Volume 15 Issue E3): .

Download Citation

Issue Cover
GJMBR Volume 15 Issue E3
Pg. 29- 36
Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords
Classification
GJMBR-E Classification: JEL Code: M30
Version of record

v1.2

Issue date

April 6, 2015

Language

English

Experiance in AR

The methods for personal identification and authentication are no exception.

Read in 3D

The methods for personal identification and authentication are no exception.

Article Matrices
Total Views: 4165
Total Downloads: 2217
2026 Trends
Research Identity (RIN)
Related Research

Published Article

This study is conducted to compare the level of perceived service quality, customer satisfaction and behavioral aspects across the various stores in India. Researcher selected seven stores from various organized stores. The selection of the stores is done on the basis of judgemental basis. The seven stores are in the analysis of various outlets like Reliance Fresh, Big Bazaar, Spencer’s, Vishal Mega Mart, Shoppers stop, Westside and Ebony. The customers are chosen on systematic random selection basis. In the analysis of various outlets it is found that 85 respondents from Reliance Fresh, 91 from Big Bazaar, 77 from Spencer’s, 86 from Vishal Mega Mart, 76 from Shoppers stop, 57 from Westside and 68 from Ebony. In this study a sample size of 600 customers is chosen and from which 540 completely filled in questionnaires are received. This gives a response rate of 90%. The statistical analysis was done through descriptive statistics and one way ANOVA.

Our website is actively being updated, and changes may occur frequently. Please clear your browser cache if needed. For feedback or error reporting, please email [email protected]
×

This Page is Under Development

We are currently updating this article page for a better experience.

Request Access

Please fill out the form below to request access to this research paper. Your request will be reviewed by the editorial or author team.
X

Quote and Order Details

Contact Person

Invoice Address

Notes or Comments

This is the heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

High-quality academic research articles on global topics and journals.

Comparison of Customers Perception of Quality, Degree of Satisfaction and Behavioral Intentions in Retail Outlets

Dr. Ajmer Singh
Dr. Ajmer Singh Chaudhary Ranbir Singh University

Research Journals