Cultural Erosion through Retail Globalization

Judith Lynne Zaichkowsky
Judith Lynne Zaichkowsky

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Cultural Erosion through Retail Globalization

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Abstract

The twenty first century has seen the emergence of a global marketplace, where one can travel from country to country, across oceans, and find the same retail establishments. While this may be comforting to travelers and intriguing for locals, there are instances where global retailing has destroyed or eroded the local colour and culture. This paper outlines this cultural erosion and raises questions about the change foreign owners bring to a country and the impact on local culture and customs.

References

9 Cites in Article
  1. Chris Buckley,Karoline Kan (2017). New York Times New York City Poll, January 2003.
  2. C Craig,Susan Samuel,Douglas (2012). Culture and Consumer Behavior: Contextual and Compositional Components.
  3. G Hofstede (2001). Culture's Consequences; Comparing values, behaviors, Institutions, and Organizations across cultures.
  4. Gordon Hull (2016). Cultural Branding, Geographic Source Indicators and Commodification.
  5. Hugo Macdonald (2017). Assembled with care.
  6. D Miller (1996). The Myth of Cultural Erosion: alternative routes to a critique.
  7. Lynn Kahle,Russell Belk,Nikhilesh Dholakia,Alladi Venkatesh (1997). Consumption and Marketing: Macro Dimensions.
  8. M Randin,M Sunder (2005). Introduction: The Subject and Object of commodification.
  9. Gwen Robinson (2017). The Born Retailer.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Judith Lynne Zaichkowsky. 2026. \u201cCultural Erosion through Retail Globalization\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 22 (GJMBR Volume 22 Issue E1).

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Detailed overview of cultural globalization impacts on local traditions and business practices.
Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords
Classification
GJMBR-E Classification DDC Code: 306.44 LCC Code: P120.E27
Version of record

v1.2

Issue date
May 26, 2022

Language
en
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Cultural Erosion through Retail Globalization

Judith Lynne Zaichkowsky
Judith Lynne Zaichkowsky

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