Customers’ Perception towards Online Shopping in Jordan

1
dr._atalla_fahed_al-serhan
dr._atalla_fahed_al-serhan
2
Dr. Atalla Fahed Al-Serhan
Dr. Atalla Fahed Al-Serhan

Send Message

To: Author

GJMBR Volume 21 Issue E1

Article Fingerprint

ReserarchID

P63V9

Customers’ Perception towards Online Shopping in Jordan Banner
  • English
  • Afrikaans
  • Albanian
  • Amharic
  • Arabic
  • Armenian
  • Azerbaijani
  • Basque
  • Belarusian
  • Bengali
  • Bosnian
  • Bulgarian
  • Catalan
  • Cebuano
  • Chichewa
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Corsican
  • Croatian
  • Czech
  • Danish
  • Dutch
  • Esperanto
  • Estonian
  • Filipino
  • Finnish
  • French
  • Frisian
  • Galician
  • Georgian
  • German
  • Greek
  • Gujarati
  • Haitian Creole
  • Hausa
  • Hawaiian
  • Hebrew
  • Hindi
  • Hmong
  • Hungarian
  • Icelandic
  • Igbo
  • Indonesian
  • Irish
  • Italian
  • Japanese
  • Javanese
  • Kannada
  • Kazakh
  • Khmer
  • Korean
  • Kurdish (Kurmanji)
  • Kyrgyz
  • Lao
  • Latin
  • Latvian
  • Lithuanian
  • Luxembourgish
  • Macedonian
  • Malagasy
  • Malay
  • Malayalam
  • Maltese
  • Maori
  • Marathi
  • Mongolian
  • Myanmar (Burmese)
  • Nepali
  • Norwegian
  • Pashto
  • Persian
  • Polish
  • Portuguese
  • Punjabi
  • Romanian
  • Russian
  • Samoan
  • Scots Gaelic
  • Serbian
  • Sesotho
  • Shona
  • Sindhi
  • Sinhala
  • Slovak
  • Slovenian
  • Somali
  • Spanish
  • Sundanese
  • Swahili
  • Swedish
  • Tajik
  • Tamil
  • Telugu
  • Thai
  • Turkish
  • Ukrainian
  • Urdu
  • Uzbek
  • Vietnamese
  • Welsh
  • Xhosa
  • Yiddish
  • Yoruba
  • Zulu

Online shopping is gaining popularity across the globe, thanks to the speedily advancing and easily accessible internet that allowed online marts to transcend the traditional methods of trading. A highly challenging lifestyle is convincing consumers to adopt online shopping as a substitute to traditional retailing to save time and money. Therefore, this study was conducted to examine the perception of customers towards online shopping in Jordan. The research conducted an online survey of 400 customers who bought online products. Trust, convenience, price, customer service, product varieties, and website design were used as the variables on which the customers’ perception towards online shopping was examined. Simple linear regression was used as the statistical tool for data analysis. The results highlighted that a significant and positive relationship exists between selected variables and customer’s perception towards online shopping. However, selling online is not a cake walk.

14 Cites in Articles

References

  1. A Ahluwalia,P Sanan (2016). Online Buying Behavior: A Case Study of Jalandhar City in Punjab.
  2. A Bashir (2013). Consumer behavior towards online shopping of electronics in Pakistan.
  3. R Bashir,I Mehboob,W Bhatti (2015). Effects of online shopping trends on consumer-buying behavior: an empirical study of Pakistan.
  4. Meenakshi Handa,Nirupma Gupta (2014). A Study of the Relationship between Shopping Orientation and Online Shopping Behavior among Indian Youth.
  5. Z Jusoh,G Ling (2012). Factors influencing consumers' attitude towards ecommerce purchases through online shopping.
  6. A Khare,A Khare,S Singh (2012). Attracting shoppers to shop online-Challenges and opportunities for the Indian retail sector.
  7. E Masoud (2013). The Effect of Perceived Risk and Perceived Enjoyment on Online Shopping Intention by University Students in China.
  8. G Perera,K Sachitra (2019). Customer Satisfaction towards Online Shopping in Sri Lanka: Moderating Effect of Income Level.
  9. Mohammad Rahman,Md. Islam,Bushra Esha,Nahida Sultana,Sujan Chakravorty (2018). Consumer buying behavior towards online shopping: An empirical study on Dhaka city, Bangladesh.
  10. Susan Rose,Neil Hair,Moira Clark (2011). Online Customer Experience: A Review of the Business-to-Consumer Online Purchase Context.
  11. M Swapana,C (2017). Factors influencing online shopping experience-a conceptual model and implications.
  12. Arun Thamizhvanan,M Xavier (2013). Determinants of customers' online purchase intention: an empirical study in India.
  13. Wen-Chin Tsao,Ya-Ling Tseng (2011). The impact of electronic-service quality on online shopping behavior.
  14. M Yunus (2014). Customer Perception Towards Online Shopping in Chennai City.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

dr._atalla_fahed_al-serhan. 2021. \u201cCustomers’ Perception towards Online Shopping in Jordan\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 21 (GJMBR Volume 21 Issue E1): .

Download Citation

Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords
Classification
GJMBR-E Classification: JEL Code: M31
Version of record

v1.2

Issue date

March 1, 2021

Language

English

Experiance in AR

The methods for personal identification and authentication are no exception.

Read in 3D

The methods for personal identification and authentication are no exception.

Article Matrices
Total Views: 2162
Total Downloads: 1125
2026 Trends
Research Identity (RIN)
Related Research

Published Article

Online shopping is gaining popularity across the globe, thanks to the speedily advancing and easily accessible internet that allowed online marts to transcend the traditional methods of trading. A highly challenging lifestyle is convincing consumers to adopt online shopping as a substitute to traditional retailing to save time and money. Therefore, this study was conducted to examine the perception of customers towards online shopping in Jordan. The research conducted an online survey of 400 customers who bought online products. Trust, convenience, price, customer service, product varieties, and website design were used as the variables on which the customers’ perception towards online shopping was examined. Simple linear regression was used as the statistical tool for data analysis. The results highlighted that a significant and positive relationship exists between selected variables and customer’s perception towards online shopping. However, selling online is not a cake walk.

Our website is actively being updated, and changes may occur frequently. Please clear your browser cache if needed. For feedback or error reporting, please email [email protected]
×

This Page is Under Development

We are currently updating this article page for a better experience.

Request Access

Please fill out the form below to request access to this research paper. Your request will be reviewed by the editorial or author team.
X

Quote and Order Details

Contact Person

Invoice Address

Notes or Comments

This is the heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

High-quality academic research articles on global topics and journals.

Customers’ Perception towards Online Shopping in Jordan

Dr. Atalla Fahed Al-Serhan
Dr. Atalla Fahed Al-Serhan

Research Journals