Factors Affecting on Satisfaction of Home Stay Foreign Tourist in Kandy Sri Lanka

Factors Affecting on Satisfaction of Home Stay Foreign Tourist in Kandy Sri Lanka

Yaggahavita E.M

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Yomal Rangika S.M

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Gihan M.R

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Jayasuriya N

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Abeygunarathna L.K.S.

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Factors Affecting on Satisfaction of Home Stay Foreign Tourist in Kandy Sri Lanka

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Abstract

This paper is an endeavor to examine the factors affecting the satisfaction of homestay tourists. This study was conducted based on the tourists’ homestays located in Kandy Sri Lanka. The paper reviews the literature on the satisfaction of tourists, demographic reasons for selecting Kandy and the impact of destination attributes to satisfaction, such as; service, security, facility and price level. In addition, the paper intends to test the relationship between tourists’ satisfaction and the demographic characteristics. In the light of the findings, it will benefit to the government to identify the developments of homestay concept and tourism industry. The findings of this study will also be valuable to the hospitality industry and entrepreneurs to make improvements in the field, thus, by engaging in numerous marketing and promotional activities to attract tourist as well as by improving their satisfaction.

References

8 Cites in Article

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

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How to Cite This Article

Yaggahavita E.M. 2019. \u201cFactors Affecting on Satisfaction of Home Stay Foreign Tourist in Kandy Sri Lanka\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 19 (GJMBR Volume 19 Issue E6).

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GJMBR Volume 19 Issue E6

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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Classification

GJMBR-E Classification JEL Code: M31

Submission ReceivedDecember 7, 2018
Peer Review Double Blind
Handling Editor
Accepted December 31, 2018
Published January 15, 2019

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v1.2

Issue date

November 28, 2019

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