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Heritage Media and Local Wisdom of Indonesian Society

§ University Muhammadiyah of Malang Indonesia

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Heritage Media and Local Wisdom of Indonesian Society

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Abstract

In rural communities, the communication between humans mostly done by using symbols such as sounds, gestures, visual and performing arts of the people. Heritage media is a communication tool used by people from outside in an attempt to convey some messages that contain various elements values, norms, rules, also include development message from the kingdom, therefore this heritage media purposes beside in addition to entertainment is also used as a tool to solve community problems in their own way, in this context local wisdom, especially issues related to community efforts to meet their needs for information. Heritage media as one aspect of communication systems, cultural systems and social systems, have also caused tidal because of historical factors and socio-cultural changes in society. In use, the community also experienced a reduction as a result of the growth, development and socio-cultural changes in society. Heritage media that should be a local wisdom marginalized communities into the political factors and power. This causal pattern may occur because of some mechanism depends on various factors such as ecological, economic, social, cultural and society itself. For example, in the reign of “New Era” that apply the concept of centralization, heritage media is directed and used for political purposes and the name of national development. heritage media messages directed towards the creation of public awareness to support government programs, by showing the existence of uniformity and ignoring the existence of diversity.

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Muslimin Machmud. 2013. "Heritage Media and Local Wisdom of Indonesian Society". Global Journal of Human-Social Science - A: Arts & Humanities GJHSS-A Volume 13 (GJHSS Volume 13 Issue 37 (A6)).

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Journal Specifications

Crossref Journal DOI 10.17406/GJHSS

Print ISSN 0975-587X

e-ISSN 2249-460X

Keywords
Classification
GJHSS-A Classification FOR Code: 200212
750899
Version of record
v1.2

Issue date
August 26, 2013

Language
English
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Heritage Media and Local Wisdom of Indonesian Society

Muslimin Machmud
Muslimin Machmud