How HRM Practice Affects on Organizational Performance in Banal Financial Banking Industry Measuring Labile Marketing Strategy in South Asian Country, Bangladesh

Md. Mehedi Hasan; Sonia Zaman; Sabrin Sultana; Md. Muntasir Obaid

How HRM Practice Affects on Organizational Performance in Banal Financial Banking Industry Measuring Labile Marketing Strategy in South Asian Country, Bangladesh

Md. Mehedi Hasan * §

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Sonia Zaman

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Sabrin Sultana

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Md. Muntasir Obaid

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§ University of Development Alternative; North South U...

How HRM Practice Affects on Organizational Performance in Banal Financial Banking Industry Measuring Labile Marketing Strategy in South Asian Country, Bangladesh

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Abstract

The purpose of this research is to examine how the HRM practice affects on organizational performance in Banal Financial Banking Industry measuring the Labile Marketing Strategy in South Asisan Country, Bangladesh. It has been noted that there is a trend here in Bangladesh in financial & banking sector is establishing Islamic Banking with differentiate marketing strategy. This is why, in our research, we mainly focus to find-how HRM practice affects on Organizational Performance in Islamic & Conventional or Banal Banking Industry as banal financial banking industry in changeable marketing strategy of Bangladesh. We collected data from a large number of employees of 10 banks in Bangladesh to find the affiliation in between of human resource policy and organizational performance. As our main focus on banal financial banking industry measuring labile marketing strategy, we collected our data from 10 Islamic banks. The employees were from managerial & non managerial level of those banks. We use statistical analysis by using SPSS statistical software.

References

9 Cites in Article

Reference Format

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Md. Mehedi Hasan, Sonia Zaman, Sabrin Sultana, Md. Muntasir Obaid. 2016. "How HRM Practice Affects on Organizational Performance in Banal Financial Banking Industry Measuring Labile Marketing Strategy in South Asian Country, Bangladesh". Global Journal of Management and Business Research - A: Administration & Management GJMBR-A Volume 16 (GJMBR Volume 16 Issue A8).

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GJMBR Volume 16 Issue A8

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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Classification

GJMBR-A Classification JEL Code: O15

P34

M30

Submission ReceivedDecember 16, 2015
Peer Review Double Blind
Handling Editor
Accepted January 4, 2016
Published January 15, 2016

Version of record

v1.2

Issue date

September 20, 2016

Language

English

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Article Matrices

Total Score: 151

Country: Bangladesh

Subject: Global Journal of Management and Business Research

Authors: Sonia Zaman, Md. Mehedi Hasan, Sabrin Sultana, Md. Muntasir Obaid (PhD/Dr. count: 0)

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