How Images and Social Representations are Fixed in Consumers; Minds and Memories

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Dr. Alini Hammerschmitt
Dr. Alini Hammerschmitt
1 Universidade de Caxias do Sul

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GJHSS Volume 21 Issue G11

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This work is a theoretical overview of the postulates of authors of Image, Imaginary, Social Representation and Memory. The aim is to understand in light of theory how images and representations are fixed in the minds and memories of our consumers. It was seen that images are stored, retrieved and resist a longer period of time when are repeated and accessed frequently; they have meaning for the individual and for the others, together; are related to full of emotion So, also it possible to consider that memories should be offered aiming, therefore, to fix the desired image and imagery in the memory of target consumers of the products and services of our works that we produce in the society in which we live.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

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Not applicable for this article.

Dr. Alini Hammerschmitt. 2021. \u201cHow Images and Social Representations are Fixed in Consumers; Minds and Memories\u201d. Global Journal of Human-Social Science - G: Linguistics & Education GJHSS-G Volume 21 (GJHSS Volume 21 Issue G11): .

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Visual study on social memory and representations in consumers.
Issue Cover
GJHSS Volume 21 Issue G11
Pg. 27- 38
Journal Specifications

Crossref Journal DOI 10.17406/GJHSS

Print ISSN 0975-587X

e-ISSN 2249-460X

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GJHSS-G Classification: FOR Code: 339999
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v1.2

Issue date

September 6, 2021

Language

English

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This work is a theoretical overview of the postulates of authors of Image, Imaginary, Social Representation and Memory. The aim is to understand in light of theory how images and representations are fixed in the minds and memories of our consumers. It was seen that images are stored, retrieved and resist a longer period of time when are repeated and accessed frequently; they have meaning for the individual and for the others, together; are related to full of emotion So, also it possible to consider that memories should be offered aiming, therefore, to fix the desired image and imagery in the memory of target consumers of the products and services of our works that we produce in the society in which we live.

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How Images and Social Representations are Fixed in Consumers; Minds and Memories

Dr. Alini Hammerschmitt
Dr. Alini Hammerschmitt Universidade de Caxias do Sul

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