Negative Impact of Advertising on Women with Specific Focus on FMCG Products a Patan District

Negative Impact of Advertising on Women with Specific Focus on FMCG Products a Patan District

Mr. Mitul Deliya Ph.D.(Pursuing), UGC_NET, MBA, PGDCA, B.Sc.

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Dr. Bhaveshkumar Parmar Ph.D., M.Phil, MBA, BBA

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Mr. Bhagvan Karnavat

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α Hemchandracharya North Gujarat University

Negative Impact of Advertising on Women with Specific Focus on FMCG Products a Patan District

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No external funding was declared for this work.

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The authors declare no conflict of interest.

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How to Cite This Article

Mr. Mitul Deliya. 1970. \u201cNegative Impact of Advertising on Women with Specific Focus on FMCG Products a Patan District\u201d. Global Journal of Management and Business Research - A: Administration & Management GJMBR-A Volume 12 (GJMBR Volume 12 Issue A16): .

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GJMBR Volume 12 Issue A16
Pg. 9- 15

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords

Advertising Cognitive Response Model Emotional Negative Advertising Effect FMCG Products

Submission ReceivedJuly 9, 2012
Peer Review Double Blind
Handling Editor
Accepted August 7, 2012
Published August 18, 2012

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Total Score: 108

Country: Unknown

Subject: Global Journal of Management and Business Research - A: Administration & Management

Authors: Mr. Mitul Deliya, Dr. Bhaveshkumar Parmar, Mr. Bhagvan Karnavat (PhD/Dr. count: 1)

View Count (all-time): 147

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Total Views: 20650

Total Downloads: 11063

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