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The paper propounds that the late-capitalistic tools were imposed in the oncecolonialized countries through establishing a myth in the arena of Cell phones. The paper, taking only individual (?) selfies into account, endeavours to discover how a selfie (a photograph that one has taken of oneself, typically one taken with a Smartphone or webcam and shared via social media) is being used by some Late-capitalistic powers or some multinational companies/ organizations to promote the narcissistic idea of beauty in order to run their products in the market. Secondly, it delves into the means through which late-capitalistic powers are controlling people by making them victims of advancing digital world. In doing so, the paper incorporates Roland Barthes’ Mythologies, Fredric Jameson’s idea regarding the relationship between postmodern society and “late capitalism” and Theodor Adorno and Max Horkheimer’s “The Culture Industry: Enlightenment as Mass Deception”.
Md. Didar Hossain. 2026. \u201cO ‘Selfie’! O Narcissus: The Mythologico-cultural Imposition of Late-capitalistic Tools in the Present Digital World\u201d. Unknown Journal GJHSS-C Volume 22 (GJHSS Volume 22 Issue C6): .
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Total Score: 102
Country: Bangladesh
Subject: Uncategorized
Authors: Md. Didar Hossain, Azmain Tanjim (PhD/Dr. count: 0)
View Count (all-time): 159
Total Views (Real + Logic): 1526
Total Downloads (simulated): 37
Publish Date: 2026 01, Fri
Monthly Totals (Real + Logic):
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Inclusion has become a priority on the global educational agenda,
The paper propounds that the late-capitalistic tools were imposed in the oncecolonialized countries through establishing a myth in the arena of Cell phones. The paper, taking only individual (?) selfies into account, endeavours to discover how a selfie (a photograph that one has taken of oneself, typically one taken with a Smartphone or webcam and shared via social media) is being used by some Late-capitalistic powers or some multinational companies/ organizations to promote the narcissistic idea of beauty in order to run their products in the market. Secondly, it delves into the means through which late-capitalistic powers are controlling people by making them victims of advancing digital world. In doing so, the paper incorporates Roland Barthes’ Mythologies, Fredric Jameson’s idea regarding the relationship between postmodern society and “late capitalism” and Theodor Adorno and Max Horkheimer’s “The Culture Industry: Enlightenment as Mass Deception”.
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