Preference of Social Networking Sites for Uncertainty Reduction: Case of two Nationalities in Tertiary Institution
The computer mediated communication is shrouded in uncertainty and as a result, users tend to consider other social networking sites to clarify their uncertainty. This paper tries to find out the number of social media platforms employed by students in reducing their uncertainty during communication when in North Cyprus. Questionnaire of about 310 were administered but 300 retrieved for the analysis among two nationalities Nigerian and Palestinian in North Cyprus amidst male and female of different educational level. Choice seems to be a mediating factor, because students are open to different platforms in reducing their uncertainty. Out of the 300 that participated about 164 are using more than one platform which implies that students in Eastern Mediterranean University (EMU), don’t depend on a platform in reducing uncertainty.
