Socio-Cultures Perspectives in the Influence of Entertainment to the Fashion Industry

Laura Alejandra Cañadulce Rangel
Laura Alejandra Cañadulce Rangel
Luis David Rodríguez Romero
Luis David Rodríguez Romero

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Socio-Cultures Perspectives in the Influence of Entertainment to the Fashion Industry

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Abstract

This research article presents the various sociocultural perspectives generated as a result of the influence of major entertainment figures such as J Balvin, Rihanna, Beyonce and the kpop group of the moment, BTS, through case studies on the aforementioned characters, it is possible to conclude the various sociocultural scenarios. It also presents the massive diffusion of fashion trends, through the digital world, and how the use of different web platforms to acquire the various products has grown due to the current health situation of the Covid-19 pandemic, impacting the fashion industries and their economic growth.

References

7 Cites in Article
  1. Francisco Arbaiza Rodriguez,Shirley Huertas García (2020). Comunicación publicitaria en la industria de la moda: branded content, el caso de los fashion films.
  2. A Veintimilla (2014). Música y moda, una relación de interminable creatividad.
  3. Alejo Sison (2017). El diálogo ante la post-verdad y las falsas noticias.
  4. Claudia Linares Salazar (2015). Influencia del branding de un retail multinacional de moda en la adquisición de productos en trabajadores de Surco.
  5. (2021). ¿Por qué la propiedad intelectual es importante para las PYME del sector de los componentes de automoción?.
  6. Marca (2020). Moda y Belleza Las Jordan de J Balvin, las Adidas de Beyoncé, las Puma de Rihanna.
  7. (2020). Unknown Title.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Laura Alejandra Cañadulce Rangel. 2021. \u201cSocio-Cultures Perspectives in the Influence of Entertainment to the Fashion Industry\u201d. Global Journal of Human-Social Science - C: Sociology & Culture GJHSS-C Volume 21 (GJHSS Volume 21 Issue C4).

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Exploring socio-cultural influences on fashion trends and consumer behavior in the global fashion industry.
Journal Specifications

Crossref Journal DOI 10.17406/GJHSS

Print ISSN 0975-587X

e-ISSN 2249-460X

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GJHSS-C Classification FOR Code: 160899
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v1.2

Issue date
August 23, 2021

Language
es
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Socio-Cultures Perspectives in the Influence of Entertainment to the Fashion Industry

Laura Alejandra Cañadulce Rangel
Laura Alejandra Cañadulce Rangel
Luis David Rodríguez Romero
Luis David Rodríguez Romero

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