Strategies for Business Growth in Robotics and Automation

1
Vijay Kumar Dharmadhikari
Vijay Kumar Dharmadhikari
2
Dr. PC Basak
Dr. PC Basak
1 Indira Gandhi National Open University

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GJMBR Volume 15 Issue A9

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Managing technology integrated with operations strategies is a challenging task and has prime importance in a firm’s business strategy formulation. Today technology and disruptive manufacturing methodologies can make the difference between a winning or losing competitive strategic alternative. This research work is targeted towards the formulation of winning strategies including analysis on technology and operations strategies for business growth with focus on robotics and automation. Also included is a practical illustration of a company in real time who have identified and successfully implemented robotics and automation as their prime business growth area. How the formulation of correct strategies brought business growth and success to the organization has been studied and enunciated. Also developed is an advanced Gap Analysis framework which is basically a Dimensional Map to identify the strengths and weaknesses of the factors affecting business growth of the organization. Also, this helps in identifying those factors which needs strategic reinforcement. In conclusion we obtain a prediction factor list to identify the winning operations, technology and business strategies adopted by leaders in the Robotics and Automation industry for business growth.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

Vijay Kumar Dharmadhikari. 2015. \u201cStrategies for Business Growth in Robotics and Automation\u201d. Global Journal of Management and Business Research - A: Administration & Management GJMBR-A Volume 15 (GJMBR Volume 15 Issue A9): .

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GJMBR Volume 15 Issue A9
Pg. 33- 50
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Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

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GJMBR-A Classification: JEL Code: M10
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v1.2

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September 12, 2015

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English

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Managing technology integrated with operations strategies is a challenging task and has prime importance in a firm’s business strategy formulation. Today technology and disruptive manufacturing methodologies can make the difference between a winning or losing competitive strategic alternative. This research work is targeted towards the formulation of winning strategies including analysis on technology and operations strategies for business growth with focus on robotics and automation. Also included is a practical illustration of a company in real time who have identified and successfully implemented robotics and automation as their prime business growth area. How the formulation of correct strategies brought business growth and success to the organization has been studied and enunciated. Also developed is an advanced Gap Analysis framework which is basically a Dimensional Map to identify the strengths and weaknesses of the factors affecting business growth of the organization. Also, this helps in identifying those factors which needs strategic reinforcement. In conclusion we obtain a prediction factor list to identify the winning operations, technology and business strategies adopted by leaders in the Robotics and Automation industry for business growth.

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Strategies for Business Growth in Robotics and Automation

Vijay Kumar Dharmadhikari
Vijay Kumar Dharmadhikari Indira Gandhi National Open University
Dr. PC Basak
Dr. PC Basak

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