The Impact of Social Media Usability and Knowledge Collecting on the Quality of Knowledge Transfer: An Empirical Study among Saudi Context
Purpose: The main purpose of this study is to understand and investigate the impacts of social media usability and knowledge collecting on the quality of knowledge transfer. In addition, to investigate the impact of social media usability on knowledge collecting. Design/methodology/approach: The study is considered an empirical study that uses quantitative method and probability sampling technique. Survey was conducted using Web base questionnaire where the retrieved number was 298, in which 128 were excluded because of incompletion. Findings: The study shows that social media usability and knowledge collecting have significant statistical impacts on the quality of knowledge transfer. Yet, it shows that social media usability has no significant impact on knowledge collecting. Research limitations/implications: The research focused on the citizens and residents of Saudi Arabia which may limit the ability to have the results generalized. Also, the lack of previous studies and researches investigating these relationships is considered a limitation in this study. Originality/value: The study provides empirical evidence that relates social media usability and knowledge collecting to the quality of knowledge transfer. Moreover, this is one of the first studies that connect these variables together in an attempt to understand the relationships between them.
