The Influence Internal Market on Service Quality at the Land Office of North Lombok Regency, Indonesia

α
Syafruddin Yusuf
Syafruddin Yusuf
σ
Hermanto
Hermanto
ρ
Handry Sudiarta Athar
Handry Sudiarta Athar
α University of Mataram

Send Message

To: Author

The Influence Internal Market on Service Quality at the Land Office of North Lombok Regency, Indonesia

Article Fingerprint

ReserarchID

45XIS

The Influence Internal Market on Service Quality at the Land Office of North Lombok Regency, Indonesia Banner

AI TAKEAWAY

Connecting with the Eternal Ground
  • English
  • Afrikaans
  • Albanian
  • Amharic
  • Arabic
  • Armenian
  • Azerbaijani
  • Basque
  • Belarusian
  • Bengali
  • Bosnian
  • Bulgarian
  • Catalan
  • Cebuano
  • Chichewa
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Corsican
  • Croatian
  • Czech
  • Danish
  • Dutch
  • Esperanto
  • Estonian
  • Filipino
  • Finnish
  • French
  • Frisian
  • Galician
  • Georgian
  • German
  • Greek
  • Gujarati
  • Haitian Creole
  • Hausa
  • Hawaiian
  • Hebrew
  • Hindi
  • Hmong
  • Hungarian
  • Icelandic
  • Igbo
  • Indonesian
  • Irish
  • Italian
  • Japanese
  • Javanese
  • Kannada
  • Kazakh
  • Khmer
  • Korean
  • Kurdish (Kurmanji)
  • Kyrgyz
  • Lao
  • Latin
  • Latvian
  • Lithuanian
  • Luxembourgish
  • Macedonian
  • Malagasy
  • Malay
  • Malayalam
  • Maltese
  • Maori
  • Marathi
  • Mongolian
  • Myanmar (Burmese)
  • Nepali
  • Norwegian
  • Pashto
  • Persian
  • Polish
  • Portuguese
  • Punjabi
  • Romanian
  • Russian
  • Samoan
  • Scots Gaelic
  • Serbian
  • Sesotho
  • Shona
  • Sindhi
  • Sinhala
  • Slovak
  • Slovenian
  • Somali
  • Spanish
  • Sundanese
  • Swahili
  • Swedish
  • Tajik
  • Tamil
  • Telugu
  • Thai
  • Turkish
  • Ukrainian
  • Urdu
  • Uzbek
  • Vietnamese
  • Welsh
  • Xhosa
  • Yiddish
  • Yoruba
  • Zulu

Abstract

Up to now, the topic of the demand for improving the quality of public services in the management of government becomes a major demand for the improvement of service performance of the state apparatus is increasingly felt and important, because the good service and the prime will have an impact on the realization of a clean and authoritative government climate. One of the strategic policies of the Indonesian government is to improve the quality of public services. In the implementation of public services is often not in accordance with what is expected by the people who always want excellent service quality. Lots of public complaints that the quality of public services is very low and even disappointing. Similarly, those happened in government service agencies including, the Land Office of North Lombok Regency as a new Office, always striving to improve and provide the best services to all communities in the land sector. The purpose of this study is to analyze the influence of recruitment, training and motivation on Service Quality at the Land Office of North Lombok regency. In this research use quantitative approach by using technique of Multiple Linear Regression analysis. The results of this study showed silmultan significant effect on the quality of service. Motivation is the most dominant variable influencing Service Quality at the Land Office of North Lombok regency. Head of the Land Office of North Lombok Regency should improve the quality of service by improving the training and motivation of its employees.

References

30 Cites in Article
  1. Abdullah Abdelmoti Suleiman Aburoub,Kalil Hersh,Aladwan (2011). Relationship between Internal Marketing and Service Quality with Customers' Satisfaction.
  2. P Ahmed,M Rafiq (2002). Internal Marketing Tools and Concepts for Customer -Focused Management.
  3. Fandy Tjiptono (1997). Strategi Pemasaran.
  4. F Gomes (2003). MANAJEMEN SUMBER DAYA MANUSIA.
  5. Frederick Wijaya,Antonius Hintono,Yoyok Pramono (2008). SIFAT FISIKOKIMIA DAN HEDONIK COOKIES OATS DENGAN PENGGUNAAN TEPUNG KULIT BUAH NAGA MERAH (Hylocereus polyrhizus).
  6. Hendri Sukotjo (2012). Unknown Title.
  7. Putri Sekartaji,Minto Yuwono (2025). Analisis Pengaruh Strategi Pemasaran dan Kualitas Pelayanan terhadap Kepuasan Mahasiswa dalam Kerangka Tata Kelola di Perguruan Tinggi Swasta (PTS).
  8. Husain Umar (2003). Metode riset Perilaku Konsumen Jasa Jakarta: Ghalia Jakarta.
  9. Isnaini Rodiyah (2005). Buku Ajar Manajemen Sumber Daya Manusia Sektor Publik (Msdm-Sp).
  10. M Khaled,Salem (2002). the relationship betwen internal marketing orientation and employee job satisfaction in publik sector.
  11. Z Khansa,J Neelum,A Asma,B Samina (2012). Impact of Internal Marketing on Market Orientation and Business Performance.
  12. Suparno Kanaidi,Saputra (2012). jurnal Peran Internal Marketing dalam menciptakan Kesiapan Karyawan menghadapi Perubahan dan Dukungan Penerapan Good Corporate Governance.
  13. Philip Kotler (2008). Manajemen Pemasaran.
  14. Philip Kotler (2009). Manajemen Pemasaran.
  15. Efthymios Iliopoulos,Constantinos-Vasilios Priporas (2011). The effect of internal marketing on job satisfaction in health services: a pilot study in public hospitals in Northern Greece.
  16. Mehdi Abzari,Tohid Ghujali (2011). Examining the Impact of Internal Marketing on Organizational Citizenship Behavior.
  17. Wuryan Andayani,Jogiyanto Hartono,Supriyadi Supriyadi,Setiyono Miharjo (2006). THE EFFECT OF FAMILY OWNERSHIP ON PROFIT AND PERFORMANCE COMPANY MANAGEMENT: BASED ON THE THEORY OF STEWARDSHIP.
  18. Mathis,Robert,Jackson,H Jhon (2001). manajemen Sumber daya manusia Penerjemah Jimmi Y Sadeli & Bayu Prawira Hie.
  19. Myriam Bellaouaied,Abdelkader Gam (2012). dengInternal marketing as a new alternative for the service employees' performance: An empirical study.
  20. Naveed Ahmad,Nadeem Iqbal,Muhammad Sheeraz (2012). The Effect of Internal Marketing on Employee retention in Pakistani Banks.
  21. Ni Made,Citra Resmi (2016). Pengaruh Pemasaran Internal Terhadap Kepuasan Kerja Dan Orientasi Konsumen di RSUD Patut Patuh Patju Lombok Barat.
  22. Sri Hartini,Wiyadi (2013). Unknown Title.
  23. Pengaruh Tarif,Rawat Inap Kualitas Pelayanan Dan Promosi Terhadap Kepuasan Pasien di RSU Jati Husada Karanganyar.
  24. Slamet Riyadi,Aji Hermawan,Ujang Sumarwan (2015). KEPUASAN MASYARAKAT TERHADAP KUALITAS PELAYANAN KANTOR PERTANAHAN KABUPATEN INDRAMAYU.
  25. Tjedahwati Tjedahwati,Rizal Syarief,Hartrisari Hardjomidjojo (2004). STRATEGI PEMASARAN CV DIANA PHON BOGOR DENGAN PENDEKATAN STAKEHOLDER ENGAGEMENT STRATEGY.
  26. Sugiyono (2014). Unknown Title.
  27. Po-Yu Sheau Hwo Chen,Liu (2012). Effect of Internal Marketing, Organization Commintemen, Job Involvement and Job Satisfaction on Work Porformance: A study of the Elderly Care Insitutions in Taiwan.
  28. Mahawan Karuniasa,Niken Probo Laras (2006). ANALISIS KEBIJAKAN HUTAN RAKYAT KEMITRAAN YANG BERKELANJUTAN.
  29. Yafang Tsai (2014). Learning organizations, internal marketing, and organizational commitment in hospitals.
  30. Zeithaml Dkk (1985). Analisis Kualitas Pelayanan atau Service Quality.

Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Syafruddin Yusuf. 2018. \u201cThe Influence Internal Market on Service Quality at the Land Office of North Lombok Regency, Indonesia\u201d. Global Journal of Management and Business Research - E: Marketing GJMBR-E Volume 18 (GJMBR Volume 18 Issue E6): .

Download Citation

Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords
Classification
GJMBR-E Classification: JEL Code: M31
Version of record

v1.2

Issue date

September 19, 2018

Language
en
Experiance in AR

Explore published articles in an immersive Augmented Reality environment. Our platform converts research papers into interactive 3D books, allowing readers to view and interact with content using AR and VR compatible devices.

Read in 3D

Your published article is automatically converted into a realistic 3D book. Flip through pages and read research papers in a more engaging and interactive format.

Article Matrices
Total Views: 3041
Total Downloads: 1547
2026 Trends
Related Research

Published Article

Up to now, the topic of the demand for improving the quality of public services in the management of government becomes a major demand for the improvement of service performance of the state apparatus is increasingly felt and important, because the good service and the prime will have an impact on the realization of a clean and authoritative government climate. One of the strategic policies of the Indonesian government is to improve the quality of public services. In the implementation of public services is often not in accordance with what is expected by the people who always want excellent service quality. Lots of public complaints that the quality of public services is very low and even disappointing. Similarly, those happened in government service agencies including, the Land Office of North Lombok Regency as a new Office, always striving to improve and provide the best services to all communities in the land sector. The purpose of this study is to analyze the influence of recruitment, training and motivation on Service Quality at the Land Office of North Lombok regency. In this research use quantitative approach by using technique of Multiple Linear Regression analysis. The results of this study showed silmultan significant effect on the quality of service. Motivation is the most dominant variable influencing Service Quality at the Land Office of North Lombok regency. Head of the Land Office of North Lombok Regency should improve the quality of service by improving the training and motivation of its employees.

Our website is actively being updated, and changes may occur frequently. Please clear your browser cache if needed. For feedback or error reporting, please email [email protected]

Request Access

Please fill out the form below to request access to this research paper. Your request will be reviewed by the editorial or author team.
X

Quote and Order Details

Contact Person

Invoice Address

Notes or Comments

This is the heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

High-quality academic research articles on global topics and journals.

The Influence Internal Market on Service Quality at the Land Office of North Lombok Regency, Indonesia

Syafruddin Yusuf
Syafruddin Yusuf University of Mataram
Hermanto
Hermanto
Handry Sudiarta Athar
Handry Sudiarta Athar

Research Journals