Using Artificial Intelligence for Quantifying Strategic Business-It Alignment

Bassel Diab

Using Artificial Intelligence for Quantifying Strategic Business-It Alignment

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Using Artificial Intelligence for Quantifying Strategic Business-It Alignment

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Abstract

This paper aims to test an artificial model and a calculator the author developed based on deep learning, Neural Networks, and machine learning, Random Forest. The “Diab BITA Model” and the “Diab Calculator” are generated to enable organizations of any size and in any industry, of calculating the value of Strategic Business-IT Alignment (BITA) following a scale of 7 degrees. Principally, the same sample of one of his previous papers is addressed in which top Managers subjectively assessed the BITA maturity; the current paper targets to empirically prove the accuracy of managers’ perceptions using both the model and the calculator. Findings show an 89% accuracy rate in estimating those organizations’ BITA levels using the model and 92% using the calculator.

References

7 Cites in Article

Reference Format

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A Oppermann (2019). ac 7. What is the COBIT Framework: Benefits and Components.
Ion Smeureanu,Bassel Diab (2019). Modeling the Impact of Information System on Organizational Culture and Business-IT Strategic Alignment.

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Funding

No external funding was declared for this work.

Conflict of Interest

The authors declare no conflict of interest.

Ethical Approval

No ethics committee approval was required for this article type.

Data Availability

Not applicable for this article.

How to Cite This Article

Bassel Diab. 2021. "Using Artificial Intelligence for Quantifying Strategic Business-It Alignment". Global Journal of Management and Business Research, Global Journal of Management and Business Research - A: Administration & Management GJMBR-A Volume 21 (GJMBR Volume 21 Issue A1).

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GJMBR Volume 21 Issue A1

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Journal Specifications

Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Keywords

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Classification

GJMBR-A Classification JEL Code: C45

M15

D83

Submission ReceivedSeptember 15, 2021
Peer Review Double Blind
Handling Editor
Accepted October 3, 2021
Published October 15, 2021

Version of record

v1.2

Issue date

January 29, 2021

Language

English

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