Ethnography: An Analysis of its Advantages and Disadvantages

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1WJU0

Ethnography: An Analysis of its Advantages and Disadvantages

M H Khan
M H Khan
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Abstract

What is Ethnography: Ethnography is rese arch, precisely about individuals, societies and their culture. It aims to study social and cultural aspects of society and the researcher focuses to collect information for that. It focuses on the behaviour of people concerning the social setup they live in. The outcome of a field study mirrors the learning and the arrangement of implications in the lives of a social gathering. De partment of Anthropology, Princeton University defines Ethnography as “a research method central to knowing the world from the standpoint of its social arrangements.

Ethnography: An Analysis of its Advantages and Disadvantages

What is Ethnography: Ethnography is rese arch, precisely about individuals, societies and their culture. It aims to study social and cultural aspects of society and the researcher focuses to collect information for that. It focuses on the behaviour of people concerning the social setup they live in. The outcome of a field study mirrors the learning and the arrangement of implications in the lives of a social gathering. De partment of Anthropology, Princeton University defines Ethnography as “a research method central to knowing the world from the standpoint of its social arrangements.

M H Khan
M H Khan

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M H Khan. 2021. “. Global Journal of Management and Business Research – A: Administration & Management GJMBR-A Volume 21 (GJMBR Volume 21 Issue A5): .

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Crossref Journal DOI 10.17406/GJMBR

Print ISSN 0975-5853

e-ISSN 2249-4588

Issue Cover
GJMBR Volume 21 Issue A5
Pg. 29- 32
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GJMBR-A Classification: JEL Code: M19
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Ethnography: An Analysis of its Advantages and Disadvantages

M H Khan
M H Khan

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