B: Economic & Commerce

B: Economic & Commerce (236)

GJMBR: B

This study examines the attitude of consumers of small home appliance products in Iran and Dubai towards four elements of the marketing mix, Product, Price, Place and Promotion. Empirical data were gathered from 393 respondents in Iran and Dubai. Statistical analysis conducted using SPSS 18 software to test the research hypotheses about the similarity of each element’s i...
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Authors Dr. Mohammad Hossein askariazad, Maria Yousefian
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Page No. 99 to 105

This study examines the social networks, information processing and identification of entrepreneurial opportunities in small and medium businesses is allocated. The adjustment of the producer, personal efficacy, the power of entrepreneurship on the relationship between the processor and the coefficient of social networks, information processing and identification entrepreneurial opportun...
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Authors Dr. N. Afrooz
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Page No. 89 to 97

The development of non-bank financial institution as a financial intermediary complementary to commercial bank is noticeable not only in developed countries but also in developing countries, and Bangladesh is in no exception. Started in 1981, the size of the non-banking sector has been increased in both absolute and relative terms. However, the research on the sector remains substantiall...
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Authors S. M. Sohrab Uddin, Anupam Das Gupta
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Page No. 81 to 88

Under the theory of ‘objectivism’ a teacher is ‘sage-on-the-stage’ where student is passive while teacher is active and whatever is delivered by the teacher is accepted by the student unquestionably. However, in ‘constructivism’ learning environment a teacher is supposed to play the role of â...
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Authors Dr. Allah Nawaz
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Page No. 21 to 28

This research aims to identify why Pakistani brands are not being recognized internationally. Three determinants have been kept in mind while completing this research, (Brand Perception, Product Quality & Product Innovation). The sample size of the study was 200 respondents; the questionnaires were distributed among 200 respondents. Only 129 questionnaires responses were included in data...
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Authors Muhammad Hamid, Shahid Rasool, Asif Ayub Kiyani, Farman Ali
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Page No. 75 to 82

A company should have a strong commitment in their PKBL implementation program. Results from several empirical studies concluded: companies that successfully implemented their PKBL programs tend to gain impacts for their financial and non-financial performance. Even though, there are still several companies that face hardships in implementing their PKBL programs. One of the main causes i...
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Authors Dr. Wahyu Suparyono
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Page No. 53 to 65

This study examines environmental costs and its implication on the returns on investment. At various national levels are government regulations, society, pressure groups and green consumer pressure; developments reawakening corporate attention to strategic and competitive role of environmental responsibility for corporate survival. However within the developing nations, the understanding...
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Authors Dr. Peter A. Oti, Dr. Effiong, Sunday Asuquo, Tapang, Arzizeh Tiesieh
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Page No. 17 to 20

This paper explores the multiplicity of paradigm shifts in eLearning applications of information and communication technologies (ICT) in higher education institutions (HEI) around the world. Education is reported as the biggest user of software products thus, intentional or unintentional, changes are occurring in user-perceptions, use, and use-environments. These are called â€Ë...
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Authors Dr. Allah Nawaz, Muhammad Zubair Khan
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Page No. 45 to 54

The purpose of this paper is to investigate the buying behavior of consumers in Pakistan and compare the consumers’ behavior of urban consumers and rural consumers in Pakistan. The data are collected from 600 consumers from all over the Pakistan through a structured questionnaire. SPSS 17 is used to analyze the results. To check consumer preferences while making a purcha...
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Authors Rashid Saeed, Hashim Zameer, Raheel Abbas
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Page No. 55 to 59

The main purpose of this study is to examine the relationship between dividend policy and share price volatility in Pakistani stock market. The cross sectional regression is used to analyze the relationship of share price with dividend yield and payout ratio. The dividend yield and share prices are positively relate but payout ratio is negatively related. This study suggest that dividend...
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Authors Dr.Yasir Habib, Zernigah Irshad Kiani, Muhammad Arif Khan
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Page No. 79 to 83