The study helps to understand the use of ethical and halal concept in marketing consumer’s products & explore the some variables that affect the unethical practices of consumer’s products in Bangladesh. The study, descriptive in nature, has been conducted based on primary and secondary data. The study has been conducted among 60 respondents at Rangpur Ci...
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Authors Md. Nekmahmud
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Page No. 13 to 21

Customer buying behavior is a process by which consumers identify their needs, collect information, evaluate alternatives, and make the purchase decision. It is a series of choices made by a consumer prior to making a buying that begins once the customer has established a willingness to buy. Many of the research papers argue about customer buying behavior. The marketer attempts to influe...
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Authors Dr. A. Ananda Kumar
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Page No. 31 to 35

The theories of organizational citizenship behavior have been an area of interest of many scholars for decades. However, very little work has been done in this area to see if motives of various kinds lead to organizational citizenship behavior. This paper discusses definition of motivation and few popular theories of motivation. A thorough literature review is done to learn aspects of or...
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Authors Sohana Wadud Ahmad, Tanzin Khan
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Page No. 43 to 49

The present study makes an attempt to examine the presence of herding in Indian stock market amongst the investors, using the daily closing price of NSE’s benchmark index Nifty and thirty six companies forming part of it for a period commencing from January 1, 2008 to December 31, 2015. It explores the likely consequences of different levels of herding in Indian stock ma...
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Authors Dr. Ashish Kumar, Ms Bharti, Dr. Sanchita Bansal
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Page No. 57 to 63

An appropriate capital structure is a critical decision for any business organization to be taken by business organization for maximization of shareholders wealth and sustained growth. Thus, the major focus of this study is to investigate empirically firm specific factors such as, firm leverage, growth opportunities, size, risk, tangibility and liquidity were impacts on performance in Et...
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Authors Mohammed Getahun
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Page No. 55 to 63

Mutual funds are an integral part of the stock market. It has become the investment avenue for large number of investors in the past 10 years. Also the stock market volatility is high in these years. Thus in order to analyze the performance of top funds under importance schemes, a research has been done. Ten mutual funds in the income fund category were selected based on their returns. T...
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Authors N.Dharmalingam, Dr. K. Balanaga Gurunathan
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Page No. 47 to 54

In the era of globalization the markets and opportunities for more growth and revenues have increased. Today, teams and organizations face rapid change like never before. Organization required changing their current strategy or adopting the latest technology for better output and making an edge over their competitors. But due to implementation of new technology or strategy; there are som...
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Authors Mahbub Ullah Miyan, Md. Nuruzzaman, Md. Safawat Jamil Sagar
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Page No. 27 to 30

This paper investigates the role of IT governance and business-IT alignment in company divestment. Divestments are described as strategy’s missing link. Divestment is commonly an affirmation of dynamic volatile internal or external business landscapes and the aspiration is consistently to bolster and underline the company’s efficacy and performance. Dive...
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Authors Annamare Wolmarans, Neels Kruger, Neil Croft
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Page No. 29 to 35

With growing digitalization and enhancement of IT infrastructure, the youngsters are utilizing the power of internet to buy things online. As the acceptance of online shopping is rising among Indian consumers, the competition is also increasing in E-Commerce space. As many ecommerce websites are in the field, they all are studying the attributes which influence’s custome...
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Authors Dr. Deepika Jhamb, Mr. Sahil Gupta
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Page No. 7 to 13

In spite of the exceptional development of the human community in the last few decades, the present state of development manifests not only increasing differences between parts of human society but also a serious threat to man’s survival. Numerous problems, as a result of the development to date as well as of the existing present day problems are an indication of the nee...
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Authors Borislav Gordic
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Page No. 17 to 27