The aim of this working paper is to identify the board structure types and variables that affect the corporate social responsibility strategy of the organizations. The main and core four types of board structures and determinants of corporate social responsibility strategy of the organizations have been identified in this working paper after studying and examining 35 research articles wr...
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Authors Asghar Ali
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Page No. 45 to 50

This article discusses the impact of the disclosure of social information on the accounting manipulations. We support the idea that earnings management damages the interests of stakeholders, therefore, officers who handle the results can not cope with the vigilance and activism of stakeholders as the use of social responsibility (CSR). In addition, CSR is a powerful tool that can be used...
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Authors Dr. Toukabri Mohamed, Pr. JILANI Faouzi
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Page No. 25 to 40

In today’s market conditions there has been an increase in the power of retailers in the distribution channels for consumer goods; at the same time the competition between them has been intensified. Retail chains permanently explore and identify the sources of competitive advantage in order to benefit from them. This article focuses on retailers’ private...
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Authors Prof. Dr. Mariyana Bozhinova
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Page No. 29 to 33

Every business is a people business. At the heart of every successful business are the people who make things happen. Human capital is its most valuable resource, which provides the solid foundation needed to build long-term profitability and ongoing success of an organization. Therefore, businesses must constantly seek new and innovative ways to attract and retain a top-notch workforce,...
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Authors Dr. F. Zafar, Z. Mahmood, A. Amir, S. Javied
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Page No. 13 to 17

Globalization has brought major changes in the world economy, for example a significant increase in trade and investments, rapid technological changes in communications as well as an increasing trend towards deregulation of financial markets. Prospects of increased sales in the world-wide market did not necessarily pose the same benefits to all market participants. In contrast to large m...
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Authors Danie Schutte
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Page No. 15 to 24

Purpose – This study intends to investigate if the Basic Fairness Model (Rutte and Messick 1995) is supported across cultures in Brazil, Germany and the United States. Design/methodology/approach - To test the model across cultures, structured focus groups were conducted in Germany, Brazil and the United States. Findings - The Focus groups generally supported the basic f...
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Authors Sarah Maxwell, Veronica F. Mayer, Hans H. Stamer, Herman Diller, Marcos G. Avila
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This study aims to highlight the impact of adopting electronic trading System on performance of the Amman Stock Exchange (ASE) represented in the (value traded) and (market capitalisation) where, for the implementation of that, secondary data were collected from (taken from the monthly statistical bulletins of the Stock Exchange) related to the study variables, where an analysis of the d...
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Authors Nawaf Al-Ghusin, Najeb Masoud, Nabil Al Nasser
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Page No. 1 to 8

Every business is a people business. At the heart of every successful business are the people who make things happen. Human capital is its most valuable resource, which provides the solid foundation needed to build long-term profitability and ongoing success of an organization. Therefore, businesses must constantly seek new and innovative ways to attract and retain a top-notch workforce,...
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Authors Md. Hasebur Rahman, Md. Abdullah Al Mamun
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Page No. 13 to 17

This paper explores the impact of church marketing and its effect on church attendance growth. Evidence was gathered from the analysis of a randomly-drawn sample size of 132 which involves 12 pastors, and 120 members from six charismatic churches. Results from the calculated Pearson correlation indicates that positive relationship exist between ‘church promotionâ€...
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Authors Sarpong Appiah, Dr. Gabriel Dwomoh, Mrs. Lydia Asare Kyire
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Page No. 9 to 16

Corporate Marketing Planning
Published In: GJMBR Part: E: Marketing Volume: 13 Issue: 10
Corporate marketing planning is the process by which an organization sets its long-term priorities regarding products and markets in order to enhance the value of the overall company. It is in corporate strategy, management identifies the business in which the company will be involved in the future by specifying the range of markets to be served and the kinds of products to be offered. I...
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Authors Dr. Orok B. Arrey
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Page No. 17 to 21