Workplace bullying has become a prevalent phenomenon for employees in multinational enterprises. As a result, employees’ job performance and mental health would be affected significantly. It is important for top management team to neutralize and reduce bullying among cross-cultural employees. This paper will focus on the relationship between cultural diversity and workpl...
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Authors Chua Zi Leng, Dr. Rashad Yazdanifard
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Page No. 13 to 18

This paper studies the meaning of creative advertising and can it create positive brand images and purchasing possibility. It discusses about how an advertisement qualifies as creative according to past researches, the elements involved in the qualifications, how it works and if it works. This paper also looked into the barriers of creative advertising which involves consumersâ€...
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Authors Gan Foon Yoong, Rashad Yazdanifard
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Page No. 19 to 24

Leaders play a very important role in leading people, especially employees in a company, towards the right path. Due to the shifts of many eras, the replacement of different generations of people in the workforce and the swift changes in technology; there has to be changes and adjustments made on the behaviors of leaders and how it affects employee’s performance. In this...
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Authors Choong Ee Vonne, Dr. Rashad Yazdanifard,
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Page No. 1 to 5

Customer service, safety quality and benchmarking are all important aspect that airports and airlines should take into account. There are several importance, drawbacks and ways to manage each of these components .It has been found that all these three components are interrelated to one another, somehow to promote better performance. This is because with benchmarking, an airport or airlin...
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Authors Ngaveena Davahran, Dr. Rashad Yazdanifard,
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Page No. 1 to 8

Purpose: With growing life expectancies across world, careers are getting prolonged. Midlife as a distinct phase of life brings with itself unique challenges as well as opportunities (Life span theory). Midlife has often been reported as a turbulent and stressful phase by managers. This study explores and crystallises key constituents of midlife stress. The study attempts to place these ...
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Authors Ahmad Faraz Khan, Asif Akhtar, Parvaiz Talib
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Page No. 29 to 42

Purpose: The main thrust of this study is to find out the relationship between dividend policy and firm performance of listed manufacturing companies in Sri Lanka. Design: A set of listed manufacturing companies have been investigated to using the data representing the periods of 2008 – 2012.Returns on equity and return on assets were used as the determinants of firm per...
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Authors Prof. T.Velnampy, Mr. P.Nimalthasan, Miss. K.Kalaiarasi
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Page No. 63 to 67

Unprecedented changes are occurring around the globe, which forces the public management to revise their theory and practice of managing human performance in the public setup. The attention given to the new public service and new governance, demands fundamental transformations in those factors, which are influencing human performance. These changes are so broad that it is impossible to s...
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Authors Abdul Sattar
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Page No. 69 to 80

Improving the efficiency of budgetary management and preventing overspending that secedes from performance, are fundamental budget stability conditions and issues of strategic importance. „Rule-based” budget means more than merely a stipulation that public finance managements shall observe the rules of budget planning and execution and that the real and budget...
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Authors Prof.Dr. Arpad Kovacs
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Page No. 45 to 58

The study examines the application of forensic auditing in fraud control in Nigerian banks. Nigerian banks over the past decades suffered from the menace of frauds which resulted to distresses and liquidations which hamper the roles of banks in the economy. The external auditors failed to detect the frauds in the course of carrying out their work. Regulatory evidences have shown that ban...
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Authors Zachariah Peter,Masoyi, Aliyu Dadi,Ernest, Ebong Inyang, Gabriel, Abba Ogere,
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Page No. 15 to 21

The study investigates the management effectiveness measured by the achievement of the goals established in the reward system for employees and its relation with psychological empowerment in a multinational company. Descriptive study with qualitative and quantitative approach was performed in an American company, based in Brazil. For data collection we used a questionnaire adapted from S...
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Authors Sabrina Nascimento, Daniel Penz, Bianca Costa Amorim, Ilse Maria Beuren
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Page No. 19 to 30